A small purple flower with fringed petals grows among dark green leaves.

Turning purpose into impact

About us

Ruang Tengah, Indonesian for Space in the Middle, is about bringing balance, dialogue, and shared space.

We are a boutique communications and knowledge firm helping organizations turn purpose into impact. Rooted in Southeast Asia, we bring regional insight, global experience, and a deep understanding of development and philanthropy.

We work with partners advancing equitable, sustainable, and resilient futures. Our approach bridges analysis and storytelling—turning complex ideas into clear narratives that strengthen visibility, influence, and connection.

With experience supporting multilateral agencies, development programs, foundations, and policy initiatives, we help clients communicate with clarity and credibility, building momentum for change that lasts.

Stacked rocks of various colors and sizes outdoors on the ground, with a blurred background of trees.
Sondang Sirait, founder of Ruang Tengah Communications.

Meet the Founder

Sondang Sirait is a communications strategist with more than two decades of experience working across Southeast Asia in international development, economic cooperation, and public policy. She has led communications for major donor-funded programs, multilateral initiatives, and cross-border partnerships, including work on trade, gender, skills, sustainability, and inclusive economic growth.

Sondang’s work focuses on helping organizations articulate purpose, translate evidence into compelling stories, and communicate results that resonate with governments, communities, and global partners. She has worked extensively with Australian and Indonesian institutions, regional development programs, and multilateral organizations, and is known for her ability to bridge perspectives, shape strategy, and champion communication that makes impact visible and accessible.

Minimalist workspace with a wooden desk, black laptop, notebook with a white pen, stacked beige books, a ceramic cup, a small glass vase with a purple flower, and a beige desk lamp, all casting shadows on a plain wall.

Strategic communications and insight for organizations shaping equitable and sustainable futures

Ruang Tengah is a boutique communications and knowledge consultancy based in Southeast Asia. We help purpose-driven organizations transform ideas into narratives that inspire action and drive lasting change.

01
Strategic advisory

Strengthening purpose, positioning, and influence

02
Insight and knowledge transition

Making complex ideas clear, accessible, and actionable

03
Storytelling and creative delivery

Bringing evidence and human stories together with clarity and care

04
Capacity strengthening and facilitation

Building communication skills that support inclusion, resilience, and wellbeing

05
Program and partnership support

Helping organizations embed communication into their impact journey

Contact us

Let’s work together.

If you’re building programs, partnerships, or initiatives that aim to create meaningful change, Ruang Tengah can help you communicate with clarity and purpose.